Ford motor company ford motor company billie warren omm 692: organizational management strategy adrienne osborne january 14, 2013 executive summary- ford motor company (ford) has been a leader in the auto industry, however, over the past few decades has continued to lose market share to foreign competition. This case study identifies these options maintaining current practices and partnerships, standardization of their supply chain and sub-system products to simplify the supply process, adjust the retail services and dealership chains to drive market driven sales and a combination of virtual integration with key suppliers to drive relationship. Issue identification ford motor strategy puts emphasis on shareholder value and customer responsiveness virtual integration introduced by dell has delivered on those dimensions.
Driving innovation for well over 100 years, ford motor company has led innovation and success in the automotive industry with locations across canada serving millions of drivers, ford’s dealership network requires an advanced knowledge of the industry, both where it is today and where it will be tomorrow. Ford motor company case study after careful analysis we recommend the implementation of a partial virtual integration system, similar to the system used by dell computers introduction ford motor company is the second largest industrial corporation in the world with revenues of more than $144 billion and about 370,000 employees their. Ford studied the supply chain processes of dell and is considering the use of technology for virtual integration of the supply chain to benefit from the cost savings it can provide we will be evaluating the possibility of implementing the virtual integration through appropriate strategies. (3) virtual integration allows company to work with partners in real time which allows them to outsource the design, system development, product sourcing, logistics and even final assembly to strategic partners in auto business such integration allows company to have.
Ford motor company’s organizational structure is based on business needs in varying market conditions around the world a firm’s organizational structure defines the configuration of organizational components and their system of interaction. Structured as ford can emulate from a virtually integrated company such as dell, it is to vertically integrate its information technology resources, so that the consolidation, warehousing and provisioning of supply chain data to its suppliers. The ford motor company is an american multinational automaker founded by henry ford in 1903 it is headquartered in dearborn, michigan, near detroit the core business of the company remained, since the beginning of last century, the design and production of automobiles for sale on the consumer market. A case study about how ford motors benefited from the internet in building a network that linked all its offices at a time when the web was still young and very few realized the potentialsthe case studies addresses several issues and how ford.
This virtual integration would help ford reduce its cycle time and costs dramatically, which would be reflected on the end products prices the major disadvantage of this option is the high cost and lengthy process to execute it. Strategic transformation of ford motor company a project submitted in partial fulfillment of the requirements for the degree of master of science (natural resources and. Ford motor company supply chain strategy case report essay ford motor company supply chain strategy case report executive summary as director of supply chain systems, i have decided to implement portions of the new supply chain strategy of virtual integration and strategies from companies like dell.
Ford motor co: supply chain strategy case solution,ford motor co: supply chain strategy case analysis, ford motor co: supply chain strategy case study solution, ford supply chain strategy background there are several operations that are accounted for in ford’s current strategy that needs to be evaluated in order to. The ford f-150 was a totally new, re-designed version of the company’s best selling vehicle and ford’s material planning and logistics group was tasked with estimating all inbound logistics costs in planning the new vehicle’s launch. Ford motor company: supply chain strategy executive summary the ford motor company is a well established, international automotive design and production company that is shifting the company mission to have an emphasis on shareholder value and customer responsiveness.